Clear Partitions
Clear Partitions required SEO-optimised website content to attract both commercial and residential audiences in a highly competitive national market.
I developed service pages, product pages and location-specific content designed to target both B2B decision-makers and residential customers seeking bespoke glass partition solutions.
Alongside extensive keyword research, I structured the website around specialist products, sectors and locations to strengthen topical authority and support Google's E-E-A-T principles through clear site architecture and internal linking.
As a newly launched website, the content strategy focused on building long-term visibility and supporting organic growth which is establishing Clear Partitions as a specialist provider of glass partition systems across the UK.
Project Overview
Client: Clear Partitions
Industry: Commercial Interiors & Home Improvement
Services Provided:
SEO strategy
Website copywriting
Product pages
Service pages
Location pages
Content architecture
Project Scope:
Creating SEO-led website content for a new glass partition specialist targeting both B2B and B2C audiences across the UK.
Deliverables:
Homepage copy
Product pages
Service pages
UK location pages
Metadata
Internal linking strategy
Key Objectives:
Build authority for a new domain
Support both B2B and consumer search journeys
Improve visibility for commercial and residential searches
Strengthen E-E-A-T signals through site structure
Support long-term organic growth
Commercial Construction
Specialist commercial glazing solutions across multiple sectors.
Category Page Set up
50+ Pages Created
SEO-led website content for a brand new commercial glazing site.
Multiple Sectors Targeted
Aviation, education, offices, leisure and more.
Service Page Set up
Page 1 Rankings
Ranking on the first page for high-value commercial keywords.
AI Search Visibility
Content structured for
E-E-A-T and visibility in AI search results.
Sectors Page Set up
Website Navigation Set up
Results
Established a scalable SEO framework for long-term growth.
Created dedicated product, service and location hubs to strengthen topical authority.
Built foundations for national organic visibility across commercial and residential searches.
Supported E-E-A-T signals through comprehensive service coverage and internal linking.
Positioned Clear Partitions as a specialist provider of bespoke glass partition systems across the UK.
The Challenge
Clear Partitions required a content strategy capable of serving two distinct audiences:
Commercial decision makers looking for workplace solutions
Homeowners searching for stylish, practical ways to divide living spaces.
The challenge was to create content that clearly communicated the benefits of specialist glass partition systems while improving visibility for both UK-wide and local search terms.
Additional examples and web links are available on request.